1000+ technology leaders set to converge at the Auckland Showgrounds on 18 September
Auckland, New Zealand – 29 July 2025 – Ingram Micro, a business-to-business (B2B) platform company for the global technology ecosystem, is proud to announce Ingram Micro Experience 2025, a reimagined industry showcase that brings together all facets of the IT channel in New Zealand for a nationwide event. Held at the Auckland Showgrounds on 18 September 2025, Ingram Micro Experience will connect vendors, resellers, and solutions providers with opportunities to explore the future of technology.
Ingram Micro Experience 2025 is the evolution of Ingram Micro Showcase, which was a cornerstone IT industry event in New Zealand in previous years. With a focus on uniting channel partners to explore the future of technology, the theme of this year’s event is “Distributing Momentum”, introducing a new industry-led format bringing together all facets of Ingram Micro’s business and partners.
A New National Format, One Central Hub
For the first time, Ingram Micro Experience will be hosted in a single location – the Auckland Showgrounds. This consolidated format is designed to maximise reach, drive quality engagement, and encourage deeper collaboration between participants.
Now evolving as a global B2B platform business, Ingram Micro’s aim in the New Zealand market is to help partners do more, sell more and grow more.
“Ingram Micro Experience 2025 is all about bringing our industry together in one place to spark conversations, challenge assumptions, and accelerate what’s next,” said Leon De Suza, Managing Director, Ingram Micro New Zealand. “We’re creating an environment where our partners can connect with real purpose – whether it’s finding new solutions, sharing ideas, or simply being inspired.”
Themed Solutions Villages
The event will feature four dedicated Solution Villages across the exhibition floor; each aligned with key areas of growth and innovation in the channel:
· Cloud and Cyber Security Village: Where scalable cloud services meet the evolving demands of secure digital infrastructure.
· Infrastructure and Networking Village: Showcasing innovations in connectivity, edge computing, and network-as-a-service models.
· Commercial and Consumer Village: A display of user-centric devices, peripherals, and collaboration solutions.
· Specialty and Industry Solutions Village: A deep dive into tailored vertical offerings across education, healthcare, retail, and logistics.
Each village will include its own stage as part of the Solutions Festival – a new presentation format that offers more than 30 short, impactful sessions delivered directly by vendor partners. Designed to promote flexible learning and engagement, these talks will follow a “silent theatre” model, with attendees tuning in via provided headphones and using the event app to build their own personalised agendas.
Gaming Lounge and Industry Solutions Display
Ingram Micro Experience will also feature a Gaming Lounge, showcasing the latest products and experiences from leading gaming brands. Meanwhile, a series of dedicated industry solution displays will highlight how technology is transforming education, healthcare, hospitality, and retail with live demonstrations of real-world integrations and vendor offerings.
High-Quality Audience, Real-Time Connections
Ingram Micro expects 1,000 attendees, including a strong majority of resellers, vendors, staff and emerging talent from across the sector. All activations and presentations will be supported by real-time lead generation, using QR codes and the Ingram Micro Event App to drive connections between vendors and resellers both during and after the event.
“The power of this format is in its focus – we’re delivering meaningful exposure for vendors and building quality engagement opportunities at scale,” said De Suza. “Every interaction is designed to move the needle – to convert conversations into partnerships.”
Digital Integration and Expanded Reach
To amplify the event beyond the physical floor, the event will incorporate digital panels, branding and content packages, and offer full integration with the Ingram Micro Xvantage platform.
Participants will explore how to build customer-first, as-a-service business models and engage in conversations that position distributors as strategic advisors in the digital age.
“At Ingram Micro we are customer obsessed, we are a people-first business enabled by technology, but the human aspect of our business is what is most important. Ingram Micro Experience is all about creating human connection, connecting vendors, resellers, customers and local expert teams all under one roof,” added De Suza. “This type of event is an incubator for innovation driving scale for our resellers and better service for our customers. We’re excited to welcome partners, customers, vendors and resellers, new and old to be part of this shared journey at Ingram Micro Experience 2025.”
To join this day of discovery, innovation, and connection, register now at https://web.cvent.com/event/f31744b3-0bba-474f-a164-03161643e838/summary
About Ingram Micro
Ingram Micro is a leading technology company for the global information technology ecosystem. With the ability to reach nearly 90 per cent of the global population, we play a vital role in the worldwide IT sales channel, bringing products and services from technology manufacturers and cloud providers to a highly diversified base of business-to-business technology experts. Through Ingram Micro Xvantage™, our AI-powered digital platform, we offer what we believe to be the industry’s first comprehensive business-to-consumer-like experience, integrating hardware and cloud subscriptions, personalised recommendations, instant pricing, order tracking, and billing automation. We also provide a broad range of technology services, including financing, specialised marketing, and lifecycle management, as well as technical pre- and post-sales professional support. Learn more at www.ingrammicro.com.