Source: Five New Zealand and Ellerslie AFC
Auckland, New Zealand – 28 May 2025 – Five New Zealand Limited (https://www.fivenz.com), a leading strategy and transformation consultancy dedicated to building high performance organisations, is proud to announce a new three-year sponsorship partnership with Ellerslie AFC’s Women’s NRFL First Team.
This partnership reflects a powerful alignment of shared values between Five and Ellerslie – both organisations are deeply committed to excellence, inclusiveness, community, and the advancement of women in sport and beyond. Five’s core values – create what others can’t, bring a point of view, do good in the world, and strive for excellence, always – naturally complement Ellerslie’s mission to foster growth, integrity and inclusiveness across all levels of football.
Nick Mackeson-Smith, Founder and Director at Five New Zealand, says:
“At Five, we help organisations unlock their highest potential, and we see that same drive for excellence, progress and inclusion in Ellerslie AFC. We are thrilled to support a club that is not only developing incredible athletes but is also playing a leadership role in promoting the visibility, participation and progression of women in football. This sponsorship is about much more than a logo on a shirt – it’s about actively contributing to a movement that creates space for women to thrive on and off the pitch.”
The sponsorship agreement will see Five’s branding featured on the front of Ellerslie’s Women’s NRFL First Team playing shirts, prominent visibility across digital platforms, and collaboration on joint initiatives that elevate the team’s profile and strengthen connections with the local community.
Ellerslie AFC has reaffirmed its commitment to supporting the Northern Region Football Gender Equity Action Plan and Charter, ensuring a welcoming and empowering environment for all women who wish to engage with the game.
Ellerslie AFC Chairman Tim Adams commented:
“We are incredibly excited to welcome Five New Zealand as a key partner in our journey. Their belief in high performance and their commitment to positive impact mirror our own. Together, we aim to raise the profile of women’s football and provide opportunities for players to develop, compete and lead, on the field and in the wider community.”
As the partnership launches, both organisations are eager to engage supporters, families, and the wider football community in celebrating women’s sport and amplifying the importance of inclusion and representation at all levels.